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Two Ways of Getting Followership

A human can be made to follow another human in one of two ways.

  1. When followership is not a long term requirement, using strategies to engineer such followership are effective. Usually such followership never lasts beyond a short period of time. 
  2. Leaders who get automatic followership do not really spend much time thinking about obtaining it. However, they do need followers for their mission to be effective in large scale. Usually they stick to their mission and inspire using their thoughts, actions and results they are able to demonstrate. Followership is automatic.

Data Takes Center Stage

Both you and I leave a big trail of data as we consume information, conduct trade, or interact with our friends on the internet.


Take the simplest example of ripping a newly purchased CD into your iTunes repository. We all know that iTunes connects to a database called gracenote. Gracenote is a central server which provides more information about the CD being ripped. Each CD has a unique signature which could be a combination of number of tracks, length of each track and the digital encoding of the leader part of the individual music tracks. Using this data from the CD, gracenote serves the title of the CD, the track name, artist names, artwork and other metadata that is relevant. Makes music ripping a piece of cake.


Now that the whole world goes to gracenote for music metadata